Podbrain 
What Alex Hormozi Says About Marketing
20 episodes about marketing
Founder Acquisition.com, Co-Founder Skool.com. My new book $100M Money Models is out. [3.6M copies sold] Get yours now
Key Insights on Marketing
Political scientist Chris Borick notes Democrats have 'incredible tailwinds' but warns they 'still have a bad brand' requiring strategic candidate selection
- French terroir concept became untranslatable marketing tool to defend against New World wine competition
- Gotchies underwear brand launched January 2025, hit $40K first year revenue with 17% repurchase rate and $100+ average order value
- Tether relocated to El Salvador for brand enhancement, demonstrating the country's appeal to major global companies
- Gloria's digital marketing costs skyrocketed when Meta stopped targeted advertising, making customer acquisition unprofitable
- Alison Roman's tomato sauce business launched in September and immediately sold out, preventing full marketing campaigns due to consistent stock shortages
- Celebrity advantage eliminates 'Facebook tax' - most CpG companies spend heavily on Instagram ads while Roman sells out without advertising
- Co-founders split equity 50-50 after 10 years of working together, with one focused entirely on product and the other on marketing/sales
Episodes
Watch This If You Own a Service Business | Ep 971
Solving 6 Scaling Problems | Ep 969
4 Ways to Use AI in Your Business | Ep 968
The 5 Things I Look For Before Starting Any Business | Ep 967
How My $250 Million Portfolio Actually Makes Money | Ep 965
Before You Run Ads, Fix This One Thing First | Ep 964
Stop Ignoring AI | Ep 963
How to Scale an E-Commerce Business Past the $10M Wall | Ep 962
One Step Away From Collapse (Here’s How We Fixed It) | Ep 960
How To Stop Solving Problems That Do Not Exist | Ep 956
How to Grow Your Brand In 2026 | Ep 958
$100M Offers Audiobook Part 1
$100M Offers Audiobook part 7
How to Close a Deal on the Phone Before They Hang Up | Ep 953
Seasonality Isn’t a Problem, It’s a Profit Opportunity | Ep. 952
Focus Is Subtraction, Not Addition (ft. Leila Hormozi) | Ep 951
Rich People Buy Differently (So Price Like It) | Ep 949
Use the Shape of Your Business to Scale | Ep. 1005
If I Wanted To Scale A Service Business In 2026, Here's What I'd Do | Ep 999
Define the Win or You’ll Never Hit It | Ep 998
Books on marketing
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