Key ideas from James Dyson

• "I am led to the belief that for vision, one might equally well read stubbornness" - Dyson celebrates stubbornness as his defining virtue
• Dyson made 5,127 prototypes over 14 years before perfecting the dual cyclone vacuum cleaner, finishing on his 45th birthday
• "Difference and retention of total control" - Dyson's core business philosophy demands originality and complete ownership from idea to sale
• Jeremy Fry taught Dyson: "You know where the workshop is, go and do it" - rejecting expertise in favor of direct experimentation
• "A clever person doesn't spend 14 years building 5,127 prototypes. A determined person does" - determination trumps brilliance
• Dyson owns 100% of his global company with no shareholders because "control is more important than money" to him
• "Only the man who has brought the thing into the world can presume to foist it on others" - founder-led sales is essential
• "I am scared all the time. Fear can be a good thing as it pumps the adrenaline and motivates" - Dyson on fear of failure